As designers, our importance relies on being capable of seeing things where other people can’t and create new ways of conveying things while displaying a high level of aesthetics, so that’s why I’ve decided to make this article after realizing how designers are becoming stagnant in respect of one of the most important aspects in design, typography. This article is a small statement against the abuse of one of the nicest typefaces of present time, I’m talking about Pablo Impallari’s Lobster.
The reason why Lobster has received such acclamation relies on its careful design, a large number of ligatures and little touches, plus a high attention to details, turning Lobster into one of a kind in the world of typefaces. The font went mainstream once it was included on the Google Fonts API and everyone found out about its existence, since that day we have seen more and more sites, designs and applications adopting Lobster as their pennant.

The problem is that even when we designers are often behind the establishing of new tendencies and art expressions, we are susceptible of getting absorbed by the market and thus end up employing the same thing that everyone uses just because it’s the “trend”. This has happened to Lobster sadly, reaching a point where some designers have gone as far as calling it the new ComicSans!!!. The issue is that the font is so darn appealing that many of us don’t resist placing it in some part of our designs, fortunately we’re starting to gain conscience about this situation and things are about to change.

What started as a classy font designed for retro designs and elegant websites has now spread to corporate websites, technology blogs and applications, it seems that people think that using Lobster is a synonym of good design. If we add the fact that people are becoming addicts of the whole “vintage” thing, it was to expect that Lobster was going to be present in every hipster gig poster and retro-looking application.

What is the need of using Lobster on this poster?, everything else is using a SansSerif typeface and if the idea was selling cinema as an old tradition that we should always remember, then they’re sending a confusing message that mixes a “retro” font with modern colors and fonts.

Used as a display font, Lobster delivers excellent results such as in the example above. Unfortunately, many people have begun to use it as a web font, working with sizes below 16 px that totally destroy the beauty of Lobster. What pisses me the most is that now, thanks to the @font-face property and the Google Font API, the possibilities for choosing a font are enormous, so there’s no reason for sticking with Lobster.

It’s funny the fact that we complain about the people that refuses to abandon Internet Explorer or those who think that Papyrus is the best choice for making a wedding invitation, however we keep using Lobster for every new freebie we make and if someone ask for a “vintage” look then voilà, Lobster is here to save the day. Before Lobster was here and even before Mr. Impallari began his career in typography design, there was a whole array of fonts that designers worked with for creating “retro” designs, so if someone says that the reason why he uses Lobster is because it’s the best font ever, then he’s lying!.

The previous example is clearly an abuse of Lobster, even when the tittle looks good, there was no need to use the same font for the author’s name because as I said before, Lobster shouldn’t be shrink to such small sizes.

This is a classic example of Lobster abuse. Many of the latest freebies featured in sites such as ThemeForest have been displaying lots of freebies and resources with Lobster everywhere, the colors and the style of the ad itself are not precisely “vintage”, however it supposedly looks good because it was made with Lobster.

I can’t deny the fact that this “Under Construction” design looks beautiful, nevertheless I think that Lobster was not the only way of making this design to look good.

Lobster has also taken control over blogs, here we can see a Lobster title that does not connect with the rest of the page made with SansSerif fonts, pixel perfect elements and lots of white areas.

On this case the Lobster usage is great, as it was picked for making a “retro” website along with a beautiful color palette. This is a clear example of when and how you can use Lobster, though the upper left banner and the texts located behind the menu elements are quite small, making them hard to read.

Another example of Lobster abuse, there was absolutely no need of bringing Lobster into this set of clean and modern design elements.

Finding “vintage” themes such as this one has become something very common; hopefully this saturation of cyan-almond websites and Lobster titles with the same “Inner Shadow” effect over and over can persuade people to look for something else and thereby stop this Lobster invasion!.

What was the necessity of using Lobster on this ad?, this was clearly designed by someone who relies on design clichés (gradients, inner shadows, etc).

I’m not advocating for a cease of activities regarding the Lobster font, actually I’m a big fan of this beautiful typeface and I have used it in many of my designs. What I’m asking for is a little judgement before deciding that Lobster is the best option you have, there is a big shelf filled with beautiful fonts that can help you prettify your designs. I disagree with those who think of Lobster as the new ComicSans because there’s a huge bridge between the two of them, therefore the only thing I suggest to every designer out there is: Stop abusing this lovely font before we start seeing it in every single restaurant out there!.







As much as Lobster is a beautiful typeface, it’s also FREE. And FREE will always be abused.
That’s right!, and even if it was commercial there will be always people making abuse of this lovely font…
( ._.)
You hit the nail on the head here. I abused lobster and I am sorry.
Hi Duncan, thanks for your comment!, the trick relies in knowing when and how to use this great font…
I really like how youve backed up your argument with example images of where Lobster has been abused. As a beginner in the field of design and in particular typography, I really learned something from reading this article. Thank you.
Hey man, I’m glad you enjoyed the article, it’s important to set a point regarding this abuse of the Lobster font…
Amen. I don’t think I could look at Lobster again, it’s lost all originality to me.
Hi, I’m Pablo, the Lobster designer
This is the best article on this subject, well written and with good examples of Use and Abuse. I agree in most parts to it.
At with any other fonts: The more popular they become, the more you get tired of seeing it (Think Museo, or maybe Gotham after the Obama Election).
The thing with the Lobster is that it just becomes popular in this “New Era” of Webfonts, allowing anyone to use it “legally” in just a few clicks. That is something completely new for fonts in general.
It’s being requested at a rate of 11 Millions times per day, more than 3 Billions times since launch. That should be a new kind of record or something… (To be fair, other fonts are more popular: Droid Sans for example, but is a text font, not a Display font, so no one has noticed it.)
In short:
The Lobster is out there floating in the Cloud,
she has learned to fly, taking a life on his own.
It’s no longer My font..
it’s Your font now.
Be nice with it
Hi Pablo, we’re so glad you found the article and we’d like to thank you all the kind words!. You’re indeed right with all the things you say about how a font that gets popular can make you get tired of seeing it, now that the font is ours, we promise you that we will strive to promote a wise use of this beautiful typeface!…
Very nice article that puts the point on the fact that it’s a beautiful font, but that it might not be appropriate for every thing. The recent strangest abuse I saw was the use of Lobster for the Tiger Wok restaurant, combined with the “sticker” effect : http://yfrog.com/od64sosj Webtrends comming in “print” (if I may call a restaurant window so) design guys !
Guilty as charged, I used to have the Lobster font for my heading on the portfolio too, but now that everybody uses it I removed it for a less used font.
Hi Stéphanie, thank you so much for your comment. We’re definitely on a crusade to save Lobster, that pic you sent is a classic example of Lobster abuse, I think that in our next article we can discuss the sticker effect as well as other design elements that are starting to look cliché…
Really good and interesting article !! More of this !
Sure, we’ll keep delivering fresh and useful contents for all our readers!…
It is sad because it is such a great font for the appropriate application and now it has been over used like many other fonts.
Hello Mishes! I am front-end developer from Belarus (It’s near from Russia). When i found your article, i was excited!
When i saw Lobster at first time, i was in love. Today i see him everywhere and i am sad. I want create little web-site (or a page on my blog) with will be explain to belarussian “designers” how to use that font. Unfortunately your images did not load =( but i will use all this information to create own explain =) Thank you!
p.s. sorry for my english =(
Hey mate!, we’re glad you enjoyed the article and of course!, you can go ahead and help us lead this crusade to save the Lobster font…
It’s funny that I ran into this article because I had just started using the lobster font for a website that I am starting. I was looking for an elegant, vintage font that was easily readable and thought I found the perfect font. I had no idea it was so widely used…and abused. You definitely helped me out and I decided to keep my usage to a minimum. When I get the site together, I’ll post back to see how it stands and what the ‘pros’ think of my usage.
Hey Doug, thanks for your comment. Basically, what’s been going on is that people hasn’t been able to realize when to stop abusing this lovely font, but unlike ComicSans, there’s no reason to forbid its use, so we’ll be glad to see your design once it’s done!…
I came here when I was looking for an interesting cases of use Lobser with other fonts.
You have opened my eyes to the problem of abuse Lobster. Thanks, you raise the awareness of designers!
Wow Marcin, it’s so good to hear that!, I assure you we’re trying to keep the awareness coming!…
really eye opening, brilliant article
Nice post !
I am afraid this beautiful type is goign to become the next Lobster :
Wisdom Script
http://www.losttype.com/font/?name=wisdom%20script
I am already fed up with its inconsistent use.
I hope that doesn’t happen!, because Wisdom Script is indeed a gorgeous font!…
Bayanumba uses lobster too
http://www.bayanumba.com
Another case of poor Lobster usage, thanks for letting us know!…